The Myth of Japanese Efficiency
'There are not many books that present a formidable challenge to the received wisdom and accepted orthodoxy on a subject. This is one such book and it rises to the challenge with verve, dynamism and a carefully considered array of arguments. . . This is a book well worth reading.' - Tom Donnelly, Asia Pacific Journal of Economics and BusinessThe marketing divisiona#39;s summary documentation prior to launch cited BMW directly: it was intended that the 200 and 400 ... in a way that might attract some sales from upper-medium competitors, sitting just below the BMW a#39;3 seriesa#39; range . 8.
| Title | : | The Myth of Japanese Efficiency |
| Author | : | Dan Coffey |
| Publisher | : | Edward Elgar Pub - 2006-01-01 |
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