Understanding Consumers
Ries, Al and Jack Trout, Positioning: the Battle for Your Mind, Warner Books, 1993. 35. Sen Gupta, Subroto, Brand ... Prenticeel-Iall, 1993. 159 a. QuaAcifutza#39;ae Kuwofi/ floraoma#39;o/o were; Reproduced here are Discussion Guides, with Appendix B.
| Title | : | Understanding Consumers |
| Author | : | Parameswaran |
| Publisher | : | Tata McGraw-Hill Education - 2003-01-01 |
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